The off-premises market has grown significantly, but there’s still room for expansion. Restaurant operators looking to boost their off-premises business need to know who the consumers are, how they decide where to eat, and what motivates them to come back day after day. This report explores those questions for delivery, takeout and drive-thru—by generation and geography (urban, suburban, rural)—and offers some strategies that operators can use to set themselves apart from their competitors.

• Understand how essential off-premises foodservice is to consumers, especially millennials and Gen Zs.
  
• Learn about who’s buying and their off-premises purchase preferences
  
• Find out the 5 off-premises business must-haves Learn why value deals are a draw, and which kinds of value deals work best in off-prem